Wednesday, March 16, 2011

Dissection Of A Menu: Red Rooster

Dissection Of A Menu

photography by so does estella
Fare: Good
Since Red Rooster serves Breakfast, Brunch, Lunch And Dinner, there is little excuse not to visit when in uptown Manhattan.

The first person I saw when I entered was Marcus Samuelsson. It's nice to see a celebrity chef in the mix as opposed to a celebrity chef simply lending out his name...you know that whole branding thing! Which leads me to our next question...
Are we eating the brand or what's on the menu? Both. I have only dined here once so I can't say whether or not the Brunch would hold up on it's own without the amazing interiors, gracious staff and on-point branding but, I will update this post my next time around.

Branding: Wins hands down.

Interior & Design (as shown above): Wins!! Wins!! Wins!! As a vintage fanatic, I felt right at home. The finishes throughout are amazing including striped mosaic floor tile and exquisite lighting.

1. Front Window Signage In A Smooth Retro Feeling Font Above Reclaimed Wood
2. Table For Six Decked Out With Raw Leather Placemats, Industrial Style Seating and A Backdrop Of Vintage Finds
3. Smattering Of Vintage Objects I'd Like To Shop From
4. An Eye-Catching Saturated Red Storefront



How do you feel about the decor? Are there any elements in particular that you are drawn to?

My suggestion for a light brunch before errands: Pumpkin Bread (best ever), Fresh Fruit and a Mimosa.

16 comments:

Brandi said...

Where on earth do you find all these awesome places?? Another I'm adding to my list for the summer. I'll be dining out every day at this rate!

William said...

The sign is awesome. It must look great at night--very 1890s Paris.

Bruce Barone said...

I am so happy you took some photos of the inside. It is not at all what I expected after reading the review in the NYTimes. I am curious about the bar area. I do love what I see here. I even see a George Lois book! If you are not familiar with him, check him out, especially the covers he did for Esquire. Certainly he, Marcus, is doing something that it seems no one else has yet accomplished, i.e. the diversity idea. BTW: he is on Facebook.

Bruce Barone said...

P.S. I would also like to try the place reviewed in today's Times; Compose.

Sana said...

@brandi won't you be my permanent dinner date?!
@william paris nights and new york mornings!
@bruce i know! that is why i love marcus. even when her partnered with starbucks, he had fresh concepts. ps. you are awesome! headed to check out Compose!

Lillian C said...

I LOVE that decor! I love the way it looks from the outside too - it really draws you in. The type on the window does it for me...and that red! And then the vintage decor inside...oh, I love it. I can't wait to get back out to NYC...I want to try all these places you're featuring!!

Jo said...

Looks gorgeous! And pumpkin bread is definitely a favorite of mine. Add fresh fruit and a mimosa? I love your style!!

Sana said...

@Lillian It totally draws you in. I actually was surprised to find vintage inside but you know I love it!
@Jo I'm going to hit you up when I get to LA :) You must pick a Silverlake spot!

Sana said...
This comment has been removed by the author.
Jo said...

Sana, it would be my pleasure!! :)

Sana said...

@Bruce I'm hitting Compose this Spring! http://composenyc.com/tasting.html

@Jo Eee, exciting! I'm thinking May but will let you know as Summer approaches.

L said...

I agree, I think we would get along well! I love the design of your blog, it's super clean and well thought out. And the photos are really nice!

Red Rooster, I've been meaning to check this place out since it opened. I met Marcus (chef) in Barbados for the first annual Food Wine festival. Gotta go check it out...

I can only imagine how beautiful your brownstone is...1899, wow.

Let's keep in touch! I love to meet fellow New Yorkers :-)

L said...

p.s. you should add the google follow button to your side tab, it makes it really easy for people to add you to their follow list...(that nav bar at the top is ugly, i removed it too! lol)

Sana said...

@Lorena The festival sounds lovely. Keeping in touch for sure and thank you for the tip! I actually just added it. :)

Nicole Craven said...

lovely photos!! looks like such a cute cafe, thanks for sharing!


www.lovelyinfluence.com

Simple Life Journey said...

Love the pictures!